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Tips And Tricks To Having Great Style – Everyday!

Style has no real definition and it has nothing to do with fashion trends. Fashion is what you’re offered by designers and influencers all over the world but style is what you choose – what defines you and it’s something that comes from within you. That being said, there are certain wardrobe essentials that will help you build a strapping foundation for your ensemble. Whether your style is edgy or feminine, these essentials are rudimental…

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#MentalHealth: Accepting Depression And The Road To Recovery.

There are many ways people understand the word ‘depression’ and nearly all of them are wrong. Whether it is our social conditioning that has stigmatized this word or our collective fear to not be remotely related to it, either way, we’re not facing the issue so much as avoiding, running and hiding from it. The truth is much more simpler than what we as individuals and as a society perceive it as – that depression…

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The Dark Side Of Social Media And It’s Impact On Mental Health

Studies have shown that social media can be more addictive than cigarettes and alcohol. Well, that isn’t surprising since our phones have become an extension of our bodies, almost like a fifth limb. It lives, eats and sleeps with us. With a device perpetually on our palms and an addiction- in the form of social media- at our fingertips, the two serve as a perfect recipe to become a powerful determinant in our daily lives…

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gingham revival Continue reading...

The Gingham Craze – Everything You Need To Know!

Ladies, take your picnic baskets out because Gingham is trending (not for your table but for you). This summer seems to belong to the humble checks that we often overlook or pay no attention to. The fashion world decided to pick up this utilitarian fabric and revive it and how! You can always count on giants like Oscar de la Renta and Michael Kors to create magic with the ordinary. The trend quickly trickled down…

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behind the brand zara Continue reading...

BEHIND THE BRAND : ZARA

Welcome to our new series called Behind the Brand. We’re digging up companies from around the world and in this edition we unravel Zara. Origin: Zara was founded in 1975 by Amancio Ortega and his ex-wife Rosalía Mera in La Coruna, Spain. But the history of the company goes back much further. It began precisely in the year 1950 when a fourteen year old, Amancio started his first job as an errand boy. He was…

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STYLE QUOTES Continue reading...

Find Out What The Fashion Greats Have To Say About Style.

The philosophy that drives Appycat Street has been about self-expression and empowerment. A rebel yell to remind oneself to be true to one’s uniqueness. To celebrate your individuality, to respect and love those around you. In our quest to make these principles a part of our lifestyle, thoughts, and actions, we’ve learned many a great lessons from the greats. They’ve inspired us to look deeper through these tangible layers into what makes us, us. We’re…

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LONG DISTANCE RUNNING Continue reading...

#AskAppy: How Do I Start Long Distance Running?

Hi Yashi, Thank you for a really interesting question. Both, Aditi and I love running. Just a few years ago, we struggled to complete a lap around the park but with continuous effort, we’ve been able to put over a combined total of 1000 kms on our Nike Running profile while completing competitive races. So, we’re pretty confident that you can do so too. Here’s our top tips for long distance running: Beginning Find your…

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Interesting Fashion Facts You Oughta Know!

Fashion has been around since time immemorial. Over the course of its evolution, it has seen innovations and changes. In our quest to dig up some dirt, we found mildly interesting facts instead. Here’s a list of fun fashion facts: 1. Boys actually wore dresses! Up until 1910, it was totally common for little lads to wear dresses till they were 5 or 6 years old.  2. You could get arrested for wearing a one-piece…

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WHAT IS A FIDGET SPINNER Continue reading...

Things You Didn’t Know About Fidget Spinners!

I’ll assume that you’re not fresh out of hibernation especially since we’re equidistant from the winter months. Plus, imagine what hibernation on these damp, moist monsoon season would feel like. Damn, you’d literally have no qualms storing food with all the insects breeding around you. Okay, I seem to have drifted way off-topic right at the start. And yes, my second assumption would be that you’ve seen one of these spinny thingies called Fidget Spinners.…

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5 Effortless Ways To Have A Great Sense Of Style Always

Sometimes deciding what to wear or how to dress can be little overwhelming with the plethora of options inside our own closets. Though we might have our daily sources of outfit inspirations or numerous outfit hacks readily available at our disposal, style is something personal. It’s that elusive, organic thing that harnesses your individuality and gives a certain uniqueness to your persona. Having said that, we agree that there are days where you just can’t…

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